NEW Coca-Cola East Hartford Sales Center Ribbon Cutting

On February 9th, Coke Northeast held an official ribbon cutting ceremony for its newest sales center located in South Windsor, Connecticut.




The new, 200,000 square foot facility is located less than five miles away from the East Hartford Production Center. The design of the new sales center enables our “one team” culture with an open-concept office area on one floor that includes sales, distribution, and drivers. The facility also boasts large conference rooms, more meeting spaces, and even a private mother’s room.

Local state legislators, associates, and their family members were invited to attend the event and enjoyed tours of the new space as well as free cases Coca-Cola Cherry Vanilla and Coca-Cola Cherry Vanilla Zero Sugar.




“We’re excited and grateful that the company decided to invest in Connecticut,” says General Manager Mike DeFeo, “There seems to already be a culture and mindset shift coming here. It’s a welcome change.”

The biggest change is the new state-of-the-art warehouse automation system, Vertique. Vertique offers fully automated order picking that is able to customize loads for the customer. The system also improves operational efficiencies and overall customer satisfaction.





Coke Northeast invested $49M into the new South Windsor facility that will serve more than 6,500 customers and employee roughly 325 people in Connecticut.